Trade Show Banners

The purpose of a trade show banner is to draw people into your booth or display. Your banner should be distinctive and attractive, as most trade show attendees only spend about 8 seconds walking past each booth. Therefore, your banner should represent you and reflect the quality and professionalism of your company. In order to choose the banner that best fits your company, you need to know what you options are.

There are a wide variety of banner stands and setups you can choose from, but the main advantages and disadvantages of any banner comes from the material you use.

Fabric is usually a good choice for a banner. It reflects less glare which makes it easier to read. A fabric banner will also hide creases better than a vinyl banner. If you plan on reusing the banner a lot hiding creases can be important. The downside of fabric is that it is more difficult to clean if it becomes dirty. There's nothing less attractive than displaying a dirty banner.

Vinyl is a very popular choice for banners. Using vinyl you can incorporate any number of colors and graphics. Vinyl banners are also easy to order in any rectangular size. The main benefit of vinyl is it's durability. Because of this durability vinyl banners can be used both indoors and outdoors.

PP and PVC banners are similar to vinyl banners but are less durable. However, they provide a greater level of vibrancy and clarity. Of the two, PVC tends to be slightly thicker and more resistant to the elements.